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Social Media for Government with AI Live Hands-On Instructor-Led Training Class

Virtual Online Live Training (VOLT™) Access from Anywhere

Course Synopsis

In this hands-on, two-day Social Media for Government with AI training course, you will learn the government social media best practices, practical applications, and standards. This social media training will explore overall social media goals, AI-assisted content strategy creation, platforms and AI-recommended content appropriate for your target audience, keyword research and applying SEO for all government social media posts. You will also gain an understanding of how to use AI tools to monitor accounts, leverage predictive analytics with Google Analytics Social Reports to track social media metrics, and how to ensure your social media content meets Section 508 Accessibility guidelines with AI-generated captions and transcripts.

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  • Hands-On Virtual Live Training—On Your Schedule!
  • Live, expert-led sessions delivered online at a time that works best for you.
  • Ideal for Teams of Any Size—from small workgroups to enterprise-wide rollouts.
  • Perfect for One-on-One Training—focused, personalized learning for individuals.
  • Choose from our industry-leading courses or customize using your own project files with our Project Based Training®.
  • Start in as little as two weeks!
  • Request a Class Now and Get Started!
Outline & Course Information

ThinkB!G Exclusive LogoDuration: 2 Days

Locations for Training:

Prerequisites: Students must have a good working knowledge of computers, operating systems, using a mouse, keyboard, standard menus and commands. Students must be able to open, save, and close applications, files, as well as navigate to other folders.

Job Roles That Use Social Media for Government:
Public Affairs Specialists
Social Media Managers
Social Media Specialists
Social Media Coordinators
Communication Specialists
New Media Specialists
Digital Marketers
Web Developers
Social Media Writers

Projects That Use Social Media for Government:
Ease of Communication
Spreads Information
Better Citizen Engagement & Customer Service
Brand Recognition
Emergency Response

Social Media for Government with AI Course Outline

1. Social Media Strategy and Best Practices
Benefits of Social Media
Social Media Government Policy & Standards
Content Strategy
Leveraging AI content generators for Social Media content creation
Key Personas and Target Audience
AI algorithmic analysis for optimizing follower growth
Social Media Metrics Measured in Google Analytics 4

2. Key Platforms and Content Types
Types of Content Featured on Each Social Media Platform
Most Frequently Used Platforms by Government
AI-curated, platform-specific content recommendations

3. Branding Your Social Media
Purpose of Branding
Style Guides
Branding for each Social Media Platform
AI logo and image generators (Canva, Instagram, Adobe Firefly, etc)

4. Search and Analytics
Keyword Research for Your Organization
Social Media Metrics – What You Can Measure
Google Analytics Social Reports

5. Community Management
Best Practices Commenting and Replying
Engagement, Likes, Retweets, and others
Etiquette & Online Reputation Management
Frequency, Best Times & Days to Post Personal v. Professional
AI moderation for comments and inquiries (ChatGPT, Claude, etc)

6. Accessibility
Social Media Section 508 Accessibility Government Guidelines
Social Media Content for People with Disabilities
Making Your Social Media Content Accessible with AI automated Captions and Transcripts

Disclaimer: All course objectives and outlines are used as a guideline and are subject to change to ensure the latest information is covered to support real world use of the technology.

Software Versions: ThinkB!G open enrollment classes are taught on the most current version of software whenever possible. To request a specific version, please Contact Us or call us at 301-362-2250.

What's Included in Your ThinkB!G Training
  • Expert Virtual Live Instructor-Led, Hands-On Training by Senior Consultants, Designers, and Developers
  • Remote Access to Class Computer with Pre-Installed Software—No Licenses, Installs, or Downloads Required!
  • Instructor Live View of Participant Screens for Real-Time Over-the-Shoulder Support
  • Digital Course Materials for Post-Class Reference
  • 1-Year Access to Searchable Class Recording
  • Certificate of Completion
  • Certification Pack Option (if applicable): Includes Online Test Prep, Exam Voucher + 1 Retake, and Virtual Exam Proctoring
  • IT Support for Technical Setup & During Training

No certification available

We offer this course as Custom Private Training or Project Based Training®!

If you have a team of individuals, you can receive bulk discounts by doing your own Private training session & cover your specific learning objectives!

What’s Included?

  • Custom Outline to include Targeted Topics Based on Your Learning Needs
  • Instructor Led Hands-On Virtual Online Live Training (VOLT™) & Certification
  • Training Delivered from Certified Instructors that are Senior Consultants
  • Official Curriculum Courseware & Personal Use of Class Recording for Limited Time
  • Certificate of Completion
  • Remote Access to ThinkB!G Class Computer with Software licenses & Class Files Pre-Installed for Use During TrainingNo Installs or Downloads
  • Instructor‘s Real-Time View of ThinkB!G Class Computer Screen for Immediate Live Interactive Support
  • If Certification Training is Selected, It May Include a Test Prep Tool, Testing Voucher with Free Retake, and Proctor Fee (if taken with ThinkB!G Virtually)
  • Note: IT Support is Available to Pre-Flight Virtual Class Set Up Before & During Training

Submit details and a formal training quote will be sent to you!

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Icon of a government building dome inside a hexagon on a blue background. Text: "Social Media for Government with AI ThinkB!G Exclusive Virtual Hands-On Live Training"

Class Details

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Important Notice: Please avoid accessing ThinkB!G remote student computers on devices marked as classified or containing confidential information. Opt for an alternate computer for your training requirements, and for any specific class participation needs or inquiries, don’t hesitate to get in touch with
 [email protected].

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